When a company has such a varied portfolio of brands that covers everything from bourbon and scotch to tequila, rum, vodka and brandy, managing pricing across all three tiers of…
Pennies seem like the Rodney Dangerfield of U.S. currency – they get no respect. But price-savvy businesses know the true value of a penny and understand that a price change…
High-tech companies around the globe struggle to manage diverse information about their complex products, diverse channel partners, and dynamic go-to-market programs. This industry is particularly challenged to capture, compile, and…