Category Archives: News_press

News & Press

Vistaar’s Dushyant Zutshi to Share Data-driven Pricing Strategies at the PPS Fall Conference

Breakout session will provide attendees insight on how to use available data to develop successful pricing strategies, capture value and achieve results Read More

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Vistaar Strengthens Domain Expertise in Beverage Alcohol with the Addition of Dan Ferguson

New vice president of beverage alcohol solutions brings more than 25 years of industry experience to pricing technology leader Read More

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Vistaar Technologies Adds Brown-Forman to its Growing List of Beverage Alcohol Customers

Vistaar software platform will help the spirits and wine leader better manage price planning, reimbursements and distributor settlement. Read More

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Open Road Integrated Media Now Live with Vistaar Publisher Pricing Solution

Premier digital media company implements Vistaar solution to optimize e-book pricing Read More

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Vistaar Strengthens Position as Leading Pricing Solution for Beverage Alcohol Companies with New Beer Customer

Two Roads Brewing Company Chooses Vistaar Pricing Software to Better Manage Its Pricing Process Read More

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Vistaar and Open Road Integrated Media Announce Partnership on Global e-Book Pricing Initiative

Partnership on a global pricing initiative to drive optimized price management Read More

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Vistaar’s Annual User Conference Brings Together Beverage Alcohol Industry Leaders

Suppliers and distributors join Vistaar for an exclusive two-day industry event Read More

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Treasury Wine Estates and Edrington Americas Select Vistaar’s Price Structure Management SaaS Solution

Treasury Wine Estates, Ltd., the world’s second-largest listed wine company, and Edrington Americas, the USA-based subsidiary of international premium spirits company, The Edrington Group Ltd., have selected its Price Structure Management (PSM) SaaS solution. Read More

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Vistaar Technologies and Heaven Hill Distilleries to Host Webinar on Beverage Alcohol Trade Marketing

Vistaar and Heaven Hill to host free webinar identifying the unique challenges suppliers in the beverage alcohol industry face in planning, executing and tracking trade promotion performance and showcase how Vistaar’s solutions address these issues.
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Heaven Hill Distilleries Selects Vistaar’s Trade Promotion Management Solution

Vistaar announces Trade Promotion Management (TPM), the latest addition to its SaaS-based beverage alcohol solution suite, enabling leading spirits producer to optimize promotional investment
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