Vistaar VP to speak at Professional Pricing Society’s new European conference

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Vistaar VP to speak at Professional Pricing Society’s new European conference

May 23, 2005 - Parsippany, NJ - The Professional Pricing Society has named Bala Srinivasa, senior vice president at Vistaar, as an Expert Speaker for its inaugural PPS Europe conference June 13-14, 2005 in Brussels. Srinivasa will speak on pricing as a cross-functional process, describing how a collaborative approach with the right data, analytics and planning capabilities can maximize revenue and margin.

"Today, product managers make isolated decisions about pricing, promotions, forecast changes, etc. for each product," said Bala Srinivasa, senior vice president at Vistaar. "There is limited ability to analyze the aggregate impact of these individual decisions on financial targets."

About Vistaar Technologies, Inc.

Vistaar (www.vistaar.com) provides analytical software for product marketing, product management, pricing, and sales groups. We help companies manage complex product portfolios and make more profitable day-to-day decisions about pricing, product forecasts, product transitions and response to competitors. Vistaar offers a hosted solution with attractive subscription pricing, and provides services to access relevant data for fast start-up. The Vistaar team has proven success in applying leading-edge technology to complex business problems. The applications we developed in the 90s at Think Systems are still in use at more than 400 Fortune 1000 companies including 3M, Cisco, HP, IBM, Intel, Motorola, Pfizer, Texas Instruments, Toshiba and Whirlpool. Contact Vistaar at +1 973.581.6300 or email ask-vistaar@vistaar.com.

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