Price Optimization Solution for Digital Commerce
The world is going digital! People are increasingly buying online – books, music, groceries, food – almost anything is just a click away. Additionally, digital products are replacing physical ones in several forms especially for publishing companies. These factors together have led to explosive growth of the digital channel.
From a consumer perspective, this trend is great allowing them easy access to a large portfolio of products at a click of a button. However, for suppliers the complexity of the overall price management process has also exploded.
Advancements in big data, tools and technology mean that it’s easier than ever before to monetize a large catalog of products using price optimization software. Forward-thinking companies are beginning to take advantage of these developments to leverage their pricing to drive value for their trading partners and themselves.
A good price optimization software can help businesses set prices that are competitive, take into customer preferences and can course correct based on market trends.
What should your price optimization software deliver?
For digital commerce companies the key points are as follows:
Intelligent Digital Pricing
Operational Efficiency Improvements
Automate and simplify your SaaS pricing process. Go from managing the ‘big few’ to ‘all products’ in your portfolio without labour-intensive processes, using the latest technology.
Margin Improvements
Maximize your profit margins with our intelligent pricing solution. Vistaar’s price optimization software leverages the latest market trends and competitor prices to allow you to make smarter pricing decisions.
Efficient
Reduces manual administrative processes and latency through automation
Features
Prescriptive Opportunity Identification
Optimized Pricing
Contextual Analytics Drive Smart Decisions
Automated course-correction
“We are on track to increase our digital revenue annually by 10%”
Leading digital publishing company
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