Increase Margins By Automating Industry Best-Practices To Drive Planning, Promotions, Rebates & Chargebacks

Suppliers and distributors operate in a competitive market characterized by factors that make pricing extremely challenging.

These include

  • Multiple channels to the end consumer
  • Multi-tier distribution
  • A complex regulatory environment
  • A diverse brand portfolio across different geographies.

Take advantage of state-of-the-art tools to help manage this complexity through software that is tailored to the consumer goods and beverage-alcohol industry.

Vistaar uses multiple data sources in a powerful data-model that is brought to life through prescriptive visual analytics and a cutting-edge price optimization framework. This allows suppliers and distributors to drive profitability and market share, identify and execute on the largest opportunities, stay ahead of the competition and deliver on business goals.

Intelligent Pricing: Closed-loop Planning and Execution

Better Deals

More impactful deals driving value chain profitability and brand equity

Better Insights

Automate high-value opportunity identification and leverage prescriptive analytics to
drive smart decision-making

Better Operations

Eliminate non-value add activities, drive transparency across the value chain


  • Prescriptive Opportunity Identification

    Automatically mine your product portfolio for margin optimization opportunities that deserve action

  • Refine Plan with Actuals

    Continuously obtain market-feedback to refine your plan and optimize margins

  • Enhance with Predictive Modeling

    Leverage machine-learning and cutting-edge modeling capabilities to add intelligence to your plan

  • Contextual Analytics Drive Smart Decisions

    Visualize your data at the point of decision-making with analytics tied directly to action

Vistaar Supplier and Distributor Management Solutions

  • Supplier Price Management – Provides the ability to manage pricing decisions across the value chain, leveraging industry best practices and intelligent analytics

  • Distributor Price Management – Enables distributors to plan pricing across various channels of execution, create price books for retailers and negotiate price support scenarios with suppliers

  • International Price Management – Provides a global standard in price planning across various geographies, value chains and trading partners; fostering consistency and transparency and enabling suppliers to bridge the gap between HQ strategy and local planning

  • Supplier Distributor Collaboration – Provides a technology platform for trading partners to collaborative setup price and promotion plans, support agreements and seamlessly and securely interchange data

Learn more about Consumer Goods/Beverage

Looking to get started?


Case Study in Beverage Alcohol: Beam

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How to Use Consumer Data to Help Determine Price Points

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Beverage Alcohol Trade Marketing: Delivering Value with Integrated Price & Promotion

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