Defence Wins Championships: Protecting Your B2B Pricing Strategy in Turbulent Markets
Let's get real. The business world right now is a war zone, and your pricing strategy is either your battle armour or your weak point. We're operating in a global…
Rakesh DevnaniFebruary 11, 2025
Unleashing the Netflix Effect: Transform Your B2B Pricing Strategy
Netflix, the streaming powerhouse, has reshaped the entertainment landscape. With a staggering 238.39 million subscribers globally in 2023, it wields unrivalled influence. Bolstered by a market capitalization of roughly $200…
Rakesh DevnaniNovember 8, 2023
Capturing Value and Driving Growth: Implementing Premiumization-Based Pricing in Industrial Manufacturing B2B Businesses
The trend towards premiumization pricing strategy has gained significant momentum in recent years. This strategy involves positioning products or services at higher price points to convey exclusivity, superior quality, and…
Rakesh DevnaniJuly 3, 2023
Maximizing Profitability: How B2B Pricing Can Benefit from Artificial Intelligence
Pricing has the potential to offer more financial value than the value gleaned from operational efficiencies associated with improved configuration and quoting. For example, a landmark study published in Harvard…
Rakesh DevnaniApril 19, 2023
B2B Pricing During High Inflation
Last year witnessed an unprecedented price rise for all commodities. From lumber to metals, commodities across the board rallied on rising demand, leading to rising inflation globally. As we step…
Rakesh DevnaniJanuary 19, 2022
Five Ways Pricing Software Gets Sales in the Game
Pricing Technology can be a highly valued tool for sales. The traditional core objective of pricing technology was centred on the identification of margin leakage. The typical process was the…
Rakesh DevnaniNovember 22, 2019
The Need For A NexGen CPQ Solution
Price optimization to unlock ROI potential The Configure-Price-Quote (CPQ) software market growth is exploding. According to Gartner, CPQ market revenue was approximately $878 million in 2016, with a 20% CAGR…
Vistaar TechnologiesOctober 11, 2018
The Pricer’s Four-Step Guide To Tariff Response
Not to fear, enterprise-class pricing software is here With the latest round of tariffs going into effect from 23rd August 2018, many companies are turning to their finance and pricing…
Vistaar TechnologiesAugust 29, 2018
How Well Does Your Pricing Organization Learn From The Field?
Unlock latent potential with price experimentation With every price quote or posted price, there is an opportunity to learn about the market, and in turn, improve pricing. Yet, a tremendous…
Vistaar TechnologiesAugust 17, 2018
Tariffs: Fighter Pilot Strategies Businesses Can’t Afford To Ignore
Pricing teams that rely on Excel models and manual processes can be overwhelmed with the challenge of optimizing price as tariffs whipsaw cost. An Excel-based response can feel like “bringing…
Vistaar TechnologiesJuly 10, 2018