Defence Wins Championships: Protecting Your B2B Pricing Strategy in Turbulent Markets
Let's get real. The business world right now is a war zone, and your pricing strategy is either your battle armour or your weak point. We're operating in a global…
Rakesh DevnaniFebruary 11, 2025
Elevating Pricing Strategy with AI: The Critical Role of Pricing Software Solutions
As we reach the culmination of our 3 part series on AI-driven dynamic pricing, the spotlight must now turn to an instrumental ally in this journey: advanced pricing software solutions.…
Rakesh DevnaniMarch 27, 2024
Navigating the AI Revolution in Pricing: Deep Dive into Strategic Implementation
Welcome back to our series on revolutionizing pricing through Artificial Intelligence (AI). In our previous post, we outlined the transformative potential AI holds for dynamic pricing and touched upon the…
Rakesh DevnaniMarch 13, 2024
Harnessing the Power of AI for Dynamic Pricing: A Guide for Pricing Leaders
As we stand at the forefront of the fourth industrial revolution, the fusion of physical production and operations with smart digital technologies, artificial intelligence (AI), and big data is transforming…
Rakesh DevnaniMarch 5, 2024
Capturing Value and Driving Growth: Implementing Premiumization-Based Pricing in Industrial Manufacturing B2B Businesses
The trend towards premiumization pricing strategy has gained significant momentum in recent years. This strategy involves positioning products or services at higher price points to convey exclusivity, superior quality, and…
Rakesh DevnaniJuly 3, 2023
Value-Based B2B Pricing: The Key to Unlocking Hidden Value
Consider this: You're at an airport, waiting for a flight. You're thirsty and in need of a drink. You walk up to a vending machine and see two options: a…
Rakesh DevnaniJune 6, 2023
#PPSDallas23 Recap: Themes and Trends from the conference
PPS conferences mark the most important events in the year for all pricing professionals. Apart from offering an insight into the pricing zeitgeist, the PPS conferences afford the opportunity to…
Vistaar TechnologiesMay 10, 2023
B2B Pricing During High Inflation
Last year witnessed an unprecedented price rise for all commodities. From lumber to metals, commodities across the board rallied on rising demand, leading to rising inflation globally. As we step…
Rakesh DevnaniJanuary 19, 2022
What is a Pricing Engine and why does your business need it now?
The year 2020 has had a profound impact on how organizations conduct business. The pandemic has accelerated digitization efforts across industry verticals and that in turn has changed how businesses…
Rakesh DevnaniSeptember 23, 2021
A Guide To Your Digital Pricing Transformation Journey
It is surprising how many organizations and leaders consider digital pricing transformation merely as an automation project and measure ROI in terms of only process improvement and resulting efficiency gains.…
Rakesh DevnaniJune 16, 2021