The Challenge
U&C pricing for prescription drugs is critical.PBMs game it t o reduce reimbursements, customers are more watchful of its impact on their copays, and the discount cards chip away at pharmacy margins.
The Opportunity
Vistaar's SmartPricing for Pharmacy is a groundbreaking, intelligent pricing platform that drives better margins and market share for Retail Pharmacies by maximizing PBM reimbursements and GER adjustments through strategic and tactical U&C price management for Prescription drugs.
With Vistaar SmartPricing, optimize pricing for your entire portfolio through strategic drug & store segmentation, monitor store level execution and track impact for continued success
What can Vistaar do for you?
Al-driven pricing for al drugs across al pharmacies to align with overall strategy
Segment Drugs and Stores to execute pricing with the objective most appropriate for the segment. Optimize prices to gain margin, market share, price image or a weighted combination of these.
- Continuously identify price-change opportunities that provide significant Growth taking into account impact of U&C price to PBM reimbursements (including GER), discount cards as well as uninsured customers
- Quantify market share, margins as well as price execution to ensure price changes are continuously driving value For pricers, Vistaar offers an intuitive interface for managing regular price changes and monitoring.
With Vistaar's SmartPricing solution, users gain invaluable insights through real-time performance tracking. Monitor the impact of your pricing strategy, learn from successes, and confidently adapt to market changes.


