Consumer Goods

Guide to Alcohol Pricing

Scotland just increased its Minimum Unit Pricing from £0.50 to £0.65 per unit of alcohol. Within hours, global beverage alcohol companies recalculated SKUs, adjusted Gross-to-Net waterfalls, and validated compliance across…

Rakesh DevnaniFebruary 25, 2026

General Pricing

Effective Pricing Analysis: Best Practices and Tools

Pricing rarely breaks overnight. It erodes quietly. A discount here, a delayed increase there, outdated cost assumptions baked into spreadsheets. By the time finance spots the margin leak, it’s already…

Rakesh DevnaniFebruary 25, 2026

General Pricing

Margin Leakage in Global Beverage Alcohol Pricing

TL;DR A 1-2% margin leak in alcohol pricing can translate into millions in lost profit across large portfolios Margin leakage in the beverage alcohol industry is structural, driven by the…

Rakesh DevnaniFebruary 24, 2026

Pricing Events

What Are Channel Rebates and Why Do They Matter?

TL;DR Channel rebates are performance-based incentives to maintain competitive positioning across complex partner networks You're managing volume tiers, market share thresholds, and loyalty programs that require precise calculation across multiple…

Rakesh DevnaniFebruary 24, 2026

Consumer Goods

5 Tobacco Market Trends Impacting Retail Pricing in 2026

TL;DR Cigarette volumes are declining, increasing price sensitivity and forcing retailers to rethink premium-led pricing models Smokeless tobacco, nicotine pouches, and e-cigarettes are growing rapidly, introducing new elasticity and substitution…

Rakesh DevnaniFebruary 24, 2026

Blog - Pricing Matters

Guide to Alcohol Pricing

Effective Pricing Analysis: Best Practices and Tools

Margin Leakage in Global Beverage Alcohol Pricing

What Are Channel Rebates and Why Do They Matter?

5 Tobacco Market Trends Impacting Retail Pricing in 2026

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