Webinar: Differentiated Pricing Strategy for Commodity-Driven Businesses March 7, 2017 at 11:30 am EST
Join our webinar as we examine how commodity-driven industries can break away from the pack with a differentiated pricing strategy.
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Vistaar Adds Dan Ferguson as Vice President of Beverage Alcohol Solutions
Vistaar announces the addition of Dan Ferguson, formerly of Sazerac and Brown-Forman, as vice president, beverage alcohol solutions.
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How to Use Consumer Data to Help Determine Price Points
Brewer spoke with Two Roads co-founder and chief commercial officer, Clement Pellani, along with Vistaar’s Paul Greifenberger, the senior vice-president of sales and marketing, about the maneuvering that breweries can deal with in pricing its products.
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Yo-yo Pricing
The ‘Big Data’ revolution has made the ability to calculate appropriate pricing no longer the preserve of powerful retailers.
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New Technology Approach: Tame Your Contract Pricing Complexities
Price agreements often contain hundreds of lines that are modified repeatedly and change over time, making it difficult for contracts-driven businesses to optimize deals, quickly adjust price, and evaluate price guideline effectively. There is a good chance customers are underserved, creating business risk for you. On Tuesday, May 24, at noon EDT we invite you…
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Digital Price Optimization: How to Maximize Your Channel Revenue
The world is going digital! People are increasingly buying online – books, music, groceries, food – almost anything is just a click away. Additionally, digital products are replacing physical ones in several forms especially for publishing companies. These factors together have led to explosive growth of the digital channel. From a consumer perspective, this trend…
Read more Increase Profit and Efficiency with Vistaar’s Invoice Match Solution
The use of invoice data to pinpoint deal mix and bill back accuracy is an emerging best practice within the beverage alcohol industry. This practice enables the creation of more impactful deal levels and also improves bill back payment accuracy. These improvements can materially increase profit. The data / process challenges associated with the use of invoice…
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Guest Speaker: Rob Rubenstein, National Sales Operations Manager, Heaven Hill Distilleries and
Usha Iyer, SVP of Product Management & Marketing, Vistaar
Wednesday, October 15, 2014 at 12pm EDT
In this Vistaar-sponsored webinar, Rob Rubinstein will discuss Heaven Hill’s path to price and promotion excellence. The presentation is intended for executives from sales, marketing, finance, and pricing organizations.
Wine Writer Shares Ten Insights and Starred Notes from Summer 2014 Journal
Forbes writer includes Vistaar CEO keynote on B2B technology at WITS 2014 on list.
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Pricing Complex Business Services
On Demand Webinar
Mark Burton, Co-founder and Vice President, Consulting, Holden Advisors
The global market for complex B2B services has doubled since 2003, and is conservatively sized at over $1 trillion. With increasing competition, and broader ranges of services offered, pricing of services becomes increasingly of critical importance to maintain competitiveness and ensure long term profitability of contracts that may extend for several years. In this webinar, Mark Burton, co-founder of Holden Advisors, will include a discussion of the challenge and opportunity in services pricing to generate higher win rates as well as more profitable deals