Big Value in Big Data for High Tech

High-tech companies around the globe struggle to manage diverse information about their complex products, diverse channel partners, and dynamic go-to-market programs. This industry is particularly challenged to capture, compile, and analyze data from various IT systems in a meaningful way. However, innovators are beginning to transform this data into actionable information by deploying pricing solutions…

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Powering the End Game with Real-time Advanced Analytics

Guest Speaker: David Glenn, Ph.D., Senior Director Optimization Group at Vistaar Technologies
Just as military strategists such as Genghis Khan and Napoleon took time to understand their opponents and create various battle scenarios, companies today also need to study the competition, simulate possible pricing strategies and move into the market. Just as valuable today, scenario planning begins with a comprehensive model of your business – including products, target market sectors and sales distribution channels – then, rationalizing data, developing pricing proficiency, and driving collaborative ‘what if’ analyses.

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Levers to Achieve World-class Pricing

Guest Speaker: Jim Saunders, Practice Leader at Pricing Solutions Limited
On Demand Webinar

Just a one percent price increase can lead to a 12.5% profitability improvement. What’s your strategy for setting the right price? Whether driving a new product launch, making a periodic price adjustment, or pricing the next deal – what to charge can dramatically affect a company’s future. With the correct pricing, a company will maximize profits and create opportunities to invest further in the business. Without it, businesses continue on the wrong path losing earnings, business to the competition and potential deals. During this webinar, you will learn about:

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Pricing Solutions for Software Companies

Guest Speaker: Vimal Solanki, VP of Corporate Strategy at McAfee
On Demand Webinar

Like most software companies, McAfee is challenged with short product life cycles, aggressive competition, and the commoditization of products driving prices lower. At the same time, McAfee is attempting to increase revenue and margins through offering unique combinations of hardware, software and services targeted to meet the needs of specific markets and named accounts – but must do so at the right price!

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Increasing Consumer Prices? Proceed with Care

Business leaders don’t have to look very far to see consumer outrage at companies like Netflix and Bank of America for inadvisably boosting prices and adding new fees. Before increasing prices, companies would be well served by taking the time and care needed to understand which customers value which products and services, their price sensitivity…

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