In early 2008, Beam Global Spirits & Wine recognized it had significant opportunities to improve the way it managed pricing and distributor margins at the market level. Unfortunately, the Excel-based pricing system in place at the time severely limited the company's ability to operationalize changes that were necessary to improve its overall pricing performance. As a result, a cross functional team was assembled to commence a large-scale price improvement initiative, which included specs for a new enterprise-wide price planning and management tool.
Vistaar helps companies make better pricing decisions across complex products, customers, channels, and markets. That means finding margin opportunities earlier, reducing pricing leakage, and giving teams a more consistent way to put pricing strategy into practice.
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